Performance management is about addressing your people’s behavior routinely and consistently. It’s about candidly coaching through challenges and holding people accountable for lapses in behavior. It’s about identifying goals, fast-tracking careers, and in the process, improving your bottom line. These are communication skills—the difficult kind that may not come naturally, but when learned, mean the difference between managing people and managing processes. The good news is these accountability skills are replicable and learnable. We’re all just a few crucial skills away from learning how to manage people and performance daily and directly. Crucial Conversations for Accountability is an engaging classroom course rich with group discussion, real-time practice, and group support and coaching.